Springer Healthcare appoints Vice President Medical Communications

Bryce McMurray has been appointed Vice President Medical Communications at Springer Healthcare, part of the Springer Nature group. In this newly created position, he will be responsible for driving synergies between Springer Healthcare’s strategic medical communications and medical education product portfolios designed to suit the needs of global pharma HQ and local affiliate customers.

Formally Vice President of inScience Communications, Bryce has more than 25 years experience within CRO, pharmaceutical company, medical publishing and communications, spanning three continents, Europe, North America and APAC.

Having successfully developed inScience Communications as a leading global agency, Bryce will turn his focus to growing and broadening Springer Healthcare’s customised and integrated services for the wider medical communications market. In addition, he will spearhead the development of an enhanced array of tools and strategies for social media and digital engagement of busy healthcare professionals.

Bryce will be based in Chester, UK and report directly to Springer Healthcare’s Managing Director, Carolyn Honour.  Commenting on the appointment, Carolyn said: “When it comes to creating value for our clients, we recognise the importance of a shared commitment to success, clarity of goals, and providing teams with expertise and experience, and agility to adjust to evolving needs and priorities.  Bryce’s vast experience will be invaluable in ensuring that we are creating seamless customer-centric experiences, ensuring a balance of innovative strategic and tactical work that best meets their needs”.